BuildTheDreamBrand
For Companies Partnering with an Artist to Co-Create Products
Use this agreement when you are the company and you want to partner with an artist to co-create a product range featuring their original artwork. This is more than a licensing deal: you are commissioning new creative work and building a product together.
Examples of when to use this:
You are the Brand Partner (commissioning, producing, and selling). The other party is the Artist (creating the artwork).
Licensing: You use the artist's existing artwork. You pay royalties. The artwork already exists before you enter the deal.
Collaboration: You commission the artist to create new work specifically for your products. You pay a creative fee plus royalties. Both parties contribute to the creative direction. The artwork is created as part of the partnership.
Brand Partner (Your Company):
Company name:
Company number:
Registered address:
Contact name & title:
Email:
Artist:
Name:
Trading as:
Address:
Email:
1.1 Project Description:
1.2 Products to be created:
1.3 Collection / Project Name:
1.4 Target Launch Date:
1.5 Maximum production run per product:
2.1 A written creative brief including: target customer, brand guidelines, colour palette, product specifications, and any design constraints. Delivery date:
2.2 All production costs including: sampling, manufacturing, QC, packaging, and shipping.
2.3 Marketing, PR, photography, and e-commerce. All materials to credit the Artist as agreed.
2.4 Sales, distribution, customer service, and returns handling.
2.5 Product samples for Artist approval before bulk production. The Artist must approve in writing.
2.6 complimentary units of each product for the Artist's personal use.
| Artwork / Deliverable | Format / Specs | Delivery Date |
|---|---|---|
3.2 Number of revision rounds included:
3.3 Additional revisions charged at £ per round.
4.1 Creative Fee: £ for the creation of the artwork.
4.2 Royalty: % of net wholesale revenue from all collaboration products.
4.3 Minimum Guarantee: £ per year (advance against royalties).
4.4 Reporting & Payment: Quarterly sales reports and royalty payments, within 30 days of each quarter end.
4.5 Late Payment: Interest of 2% per month on overdue amounts.
5.1 The artwork created for this collaboration remains the intellectual property of the Artist. You are granted a licence to use it on the agreed products for the duration of this agreement.
5.2 You may not use the artwork on any products beyond those listed in Section 1.2 without a separate written agreement.
5.3 You may not sub-license the artwork to third parties without written consent.
5.4 All digital artwork files must be stored securely and returned or deleted upon termination.
5.5 The Artist retains the right to exhibit and display the artwork (with collaboration credit) in their portfolio, gallery shows, and personal channels.
6.1 Artist credit on all products and marketing: ""
6.2 Credit to appear on:
6.3 All marketing materials featuring the Artist's name or likeness must be approved by the Artist before publication.
7.1 You must submit strike-offs, samples, or prototypes to the Artist for written approval before production begins.
7.2 The Artist may reject any product that does not accurately reproduce the artwork or meet the agreed quality standards.
7.3 You may not proceed to bulk production without written approval.
| Milestone | Target Date | Owner |
|---|---|---|
| Agreement signed | Both | |
| Creative brief delivered | Brand Partner | |
| Initial concepts from Artist | Artist | |
| Feedback round 1 | Brand Partner | |
| Final artwork delivered | Artist | |
| Strike-offs / samples for approval | Brand Partner | |
| Artist approval of samples | Artist | |
| Bulk production begins | Brand Partner | |
| Product photography | Brand Partner | |
| Launch | Both |
The Artist agrees to support the launch with:
The Brand Partner shall provide the Artist with all necessary product images, copy, and brand assets for promotional use.
10.1 Either party may terminate with days' written notice.
10.2 If you (Brand Partner) terminate after the artwork has been delivered, the creative fee is non-refundable.
10.3 Upon termination, you have days to sell remaining stock. After this, all use of the artwork ceases and digital files must be returned or destroyed.
10.4 Royalties on post-termination sales remain payable.
This agreement is governed by the laws of .
Brand Partner (Company)
Signature
Print Name & Title
Date
Artist
Signature
Print Name
Date
Below is a completed example showing how a fashion accessories brand (Kara & Stone) would fill in this agreement when commissioning an artist to create artwork for a limited-edition silk scarf collection.
Brand Partner: Kara & Stone Accessories Ltd
Company number: 15298437
Address: 45 Shoreditch High Street, London E1 6JE
Contact: Aisha Kara, Creative Director
Email: aisha@karaandstone.com
Artist: David Osei
Trading as: David Osei Art
Address: Studio 12, Peckham Levels, London SE15 5JT
Email: david@davidosei.art
1.1 Project: David will create 3 original abstract cityscape artworks inspired by London architecture. Kara & Stone will produce a limited-edition collection of silk scarves (70x70cm and 90x90cm) and silk pocket squares.
1.2 Products: 3 silk scarves (90x90cm), 3 silk scarves (70x70cm), 3 silk pocket squares (33x33cm)
1.3 Collection Name: "Skyline" by David Osei x Kara & Stone
1.4 Launch: 15 November 2026
1.5 Max production: 300 units per design per format
Creative brief by 1 May 2026. All production, marketing, distribution costs. 15 complimentary units to David.
| Deliverable | Format | Date |
|---|---|---|
| 3 original cityscape artworks | TIFF, 300 DPI, CMYK | 15 July 2026 |
| Adapted versions for pocket squares | TIFF, 300 DPI, 33x33cm | 1 August 2026 |
2 revision rounds included. Additional rounds at £250 each.
4.1 Creative Fee: £4,000 (50% on signing, 50% on delivery)
4.2 Royalty: 12% of net wholesale revenue
4.3 Minimum Guarantee: £3,000 per year
"Artwork by David Osei" on labels, tags, packaging, website, and all marketing
90 days' notice. 90-day sell-through. Creative fee non-refundable after artwork delivered.
England and Wales
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