The production specialist behind the V&A, Fenwick, and Iconic Images.

In 2020, Bhavna Rishi London's herringbone wool scarves became a sleeper hit at Fenwick. At peak, the scarf sold seventeen pieces a day — rare velocity for an independent label in a luxury department store, and the result of doing the unglamorous work properly: the right fabric, the right weight for the season, the right price point, and the kind of finish a Fenwick buyer trusts.

I remember the moment the call came in. I was at Centre Parcs with my family on the half-term break when the Fenwick buyer rang: "We need more — we've run out within a week." I had five days to turn around a reorder. Luckily, we'd produced 100 extra pieces above the original purchase order — and that overage went straight back to Fenwick to fulfil the demand. That kind of buffer isn't an accident; it's what twenty years of producing for retail teaches you.

The scarf shipped in a box I'd designed using our Colour Burst rainbow print — original artwork developed from a photograph I'd taken on a family travel, digitised into a striking burst of colour. Customers came back to tell us they were keeping the boxes, reusing them as gift packaging for years afterwards. The print itself went on to sell year after year as a scarf design in its own right. The box became a reason to buy, and a reason to come back.