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Paid Course 12 Chapters • 40+ Templates

BuildTheDreamBrand
Course

The complete system to take your fashion brand from idea to profitable business. 12 chapters. 40+ templates, worksheets, and planners. Built from 20+ years of hands-on experience.

You don't need another mood board. You need a blueprint. This is the exact system used to build brands for museums, heritage stores, and dozens of independent founders — now packaged as a step-by-step course you can follow at your own pace.

Who This Is For

Built for founders who are done guessing

💡

New Founders

You have an idea but no roadmap. You're overwhelmed by conflicting advice and scared of making expensive mistakes.

🏷️

Early-Stage Brands

You've launched but sales aren't where they should be. You need systems, not more Instagram tips.

🎓

Fashion Students

You've learned the creative side but nobody taught you the business side. This fills that gap completely.

🎨

Artists & Creatives

You have original artwork and want to turn it into product — scarves, merchandise, a brand. Chapter 11 is for you.

🔄

Career Changers

You're leaving a corporate role to build something of your own. You need structure, not just inspiration.

📊

Brands Stuck at 2-5 Years

You're trading but growth has plateaued. You need to fix pricing, build channels, and create systems.

The reality

The average fashion startup spends £4,000–£15,000 before making a single sale

Not because the idea was bad. Because there was no system. No blueprint for which steps come first, which costs to expect, which mistakes to avoid, and which decisions actually move the needle.

You're not failing. You're just trying to build a complex system with no blueprint. This course is your blueprint.

Course Curriculum

12 Chapters. Everything You Need.

Each chapter includes expert teaching, downloadable templates, worksheets, and action steps. Click any chapter to view the full content.

🎯 1

Finding Your Niche & Validating Your Idea

Before you spend a penny, learn exactly how to test whether your fashion idea has real demand — using nothing but your phone.

Niche Selection Audit Worksheet iPhone Validation Method Guide Competitor Analysis Template Target Customer Canvas
2

Building a Brand Identity That Sells

Move beyond a pretty logo. Build a brand promise, voice, and visual system that makes your ideal customer think: "this was made for me."

Brand Strategy Workbook (22 pages) Brand Personality & Voice Guide Visual Identity Checklist "If My Brand Were a Person" Exercise
✂️ 3

Product Development: From Sketch to Sample

Master tech packs, find the right manufacturer, and get your first sample made without wasting thousands on wrong turns.

Tech Pack Template (Blank + Examples) Manufacturer Vetting Scorecard Sampling Budget Planner 25-Point Quality Control Checklist
📐 4

Range Planning & Collection Strategy

Plan your collection like a pro. Learn the four roles every product must play and how to price your range as a system.

Range Plan Document Template Product Role Assignment Matrix Pricing Architecture Worksheet First Collection Calculator
🧵 5

Sourcing, Fabrics & Manufacturing

Navigate the sourcing maze with confidence. From Goldhawk Road to overseas factories — find the right partners at the right price.

Product Sourcing Guide (25 pages) Fabric Decision Matrix Supplier Vetting Framework (7 Questions) 90-Day Production Timeline Template
💰 6

Pricing for Profit

Stop guessing. Learn the exact markup formula, understand your hidden costs, and price with confidence so your brand actually survives.

Price for Profit Calculator Hidden Costs Checklist Wholesale vs DTC Pricing Guide Margin Analysis Spreadsheet
🚀 7

Launching Your Brand

Plan your launch like a runway, not a cliff edge. The 12-8-4 week timeline, pre-launch audience building, and launch day playbook.

12-8-4 Week Launch Runway Planner Pre-Launch Checklist Launch Day Playbook First 30 Days Action Plan
📱 8

Marketing & Social Media That Actually Works

Build a content system that drives sales, not just likes. Includes your 4-pillar strategy, 30-day calendar, and filming toolkit.

30-Day Content Calendar 4-Pillar Content Strategy Template 10 Reel Hooks That Stop the Scroll Hashtag Strategy (3 Tiers, 30 Keywords)
🌐 9

SEO, Website & Selling Online

Make your website work for you. SEO keyword research, product description formulas, and a site structure that converts.

SEO Keyword Research Guide Product Description Template Website Page Structure Blueprint Google PageSpeed Optimisation Checklist
📈 10

Scaling, Wholesale & Multi-Channel

Grow without burning out. Build the systems, hire the right people, and expand to new channels with a plan that protects your margins.

Channel Strategy Planner Wholesale Buyer Outreach Playbook Cashflow Forecast Template Ready to Scale Self-Audit Checklist
🎨 11

For Artists: Turning Art into Product

For Artists

A dedicated chapter for artists who want to turn paintings, illustrations, and original artwork into scarves, merchandise, and a product business.

Artwork Licensing Agreement Template Colour Matching & Print Technique Guide Scarf Production Masterclass Guide Artist-to-Product Revenue Calculator
🧠 12

Mindset, Motivation & Building for the Long Term

The inner game. Overcome imposter syndrome, avoid burnout, build resilience, and design a business that works around your life.

Founder Mindset Journal (16 pages) Burnout Recovery Action Plan Inner Circle Accountability Framework Quarterly Review Template

Everything Included

40+ templates, worksheets & planners

12

Expert Chapters

Step-by-step lessons written by Bhavna Rishi

40+

Templates & Worksheets

Fill-in, print, and use immediately

5

Specialist Guides

Sourcing, manufacturing, pricing, SEO, wholesale

1

Artist Masterclass

Turn artwork into scarves and merchandise

What Founders Say

Built from real experience, trusted by real founders

"Bhavna's framework gave me clarity I'd been searching for. Within weeks I went from confused to confident."

Independent founder, London

"I was about to spend £8,000 on stock with no marketing plan. This course saved me from that mistake."

Fashion startup, Manchester

"The artist chapter alone is worth the price. I've turned my illustrations into a scarf range generating consistent revenue."

Artist & product designer

Stop guessing.
Start building.

The founders who grow fastest are not more talented. They just ask for help sooner. This course is 20 years of help, in your hands today.

12 chapters • 40+ templates • Lifetime access • Instant download

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